Effective communications drives business success. Benchmark helps organizations, teams and leaders improve how they connect, communicate and influence others.

We deliver strategic communication solutions, communication training and communication coaching. Discover how we can unlock the full potential of your people so they can lead with greater clarity and purpose.

Better Sales Training

Effective Sales Training – Experienced salespersons love this sales training! But, you do not have to be a salesperson to reap the rewards of this fun and interactive sales training. No matter your title or job, you are selling every day. First, you are selling yourself. How well you sell yourself drives your credibility and influences if others can "hear" you, or not. Teams and leaders use our sales strategies daily to sell their ideas, services and projects to internal and external audiences! When you take this training, you will discover new sales strategies to make your ideas much more attractive to others. You will walk away from this sales training, equipped with advanced communication, influence and rapport strategies to build stronger relationships and increased sales success.


Know Your Competition – To be an effective salesperson, it is important to realize that the brain is the ultimate gatekeeper. To sell others on your ideas and services, you must know how to read other people and identify what motivates them. You also need strategies to uncover what de-motivates them. Benchmark provides a simple process to figure out what is stopping others from buying into your ideas, projects and services. Then, we show you strategies to move them toward your position and goals. How can you differentiate your offerings and ideas from that of competitors? Competitors can often beat or match you on a host of variables - price, quality, timing, etc. But, it is the intangible things that greatly influence your sales success – rapport, trust and relationships.

"Shark Tank" Exercises – This sales training is designed to enhance your customer relationships and greatly improve your sales capabilities. Even the most seasoned sales persons say this highly interactive training will reinvigorate your enthusiasm to transform the sales and customer experience. Studies show people make decisions based on emotions – even more so than on data! Our leaders have studied emotions for almost 30 years. We have also studied systemic thinking and language patterns. This accumulated knowledge allows us to show you how to identify and match your customers’ emotions, criteria, values and core beliefs, so you can get to "yes" and greatly improve your sales success. And you will have fun as you learn!

More Sales Success – You will improve your sales capabilities in a range of important areas, including emotional alignment, creating win / win agreement frames, information gathering skills, motivation strategies, solution frame language, perspective language patterns, nonverbal negotiation strategies, aligning versus boxing, deep listening skills, rapport skills, state management skills, conflict management and much more.


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Solid communication and empathy skills are essential to your career thriving on all types of terrain - smooth, rocky, muddy or rough. Careers, morale, employee retention and profits are all impacted by ineffective communication. Hiring managers report that people entering the job market for the...

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